- Thu02Apr2020Thursdays: 8-8:30am PT / 11-11:30am EThttps://attendee.gotowebinar.com/rt/8954968460152621067
If you're a technology company utilizing channels to sell, refer, or integrate your products and services, its time to reallocate your marketing budget (MDF) toward our hyper-targeted partner discovery engine like many of your colleagues are doing.
So, instead of waiting to go to conferences, instead of paying out for digital marketing campaigns to reach broad audiences, instead of waiting for your channel sales executives to somehow pull new partners out of their hats, turn this period of time into a launchpad for finding the right reseller partner companies to target. Then, you can assign your channel sales people quality Partner Company Prospects who will want to know about your products and who have the right customers for them.
We want to help you get a head start, so we've designed this workshop to show you how to define an actionable Ideal Reseller Partner Persona for partner discovery and activation. Why care? Besides it being a great strategic marketing exercise, and besides it being a tool for your career advancement, we will commit to identifying 10 Ideal Reseller Partner Matches for you leveraging our PartnerOptimizer engine.
- Fri17Apr202010:00am Pacific/1:00PM EasternGoToWebinar:
Ever wonder what would happen if a newer Channel-focused Technology Vendor and a veteran IT Solution Provider got in a virtual room to candidly discuss the age-old battle of "Vendor vs Partner", especially in today's environment? What if that discussion included a Vendor and a Solution Provider that do NOT currently do business together?
Join Mary Stazi, CEO of The Computing Center, Inc. and Jennifer Duman, Channel Sales Director of the cybersecurity vendor SkyCloud, Inc. as SaaSMAX brings them together to spar and address the same questions from their differing perspectives. Learn what they each have to say about building a Channel offering that Partners would really want to be a part of. Hosted by Clinton Gatewood, VP SaaSMAX PartnerOptimizer.
When: April 17, 2020, 10amPT / 1pm ET
Register today even if you cannot join us live. This webinar will be recorded and sent to all who register.