Senior Director, Partner Contracts & Platform Adoption
Laura has dual roles at SaaSMAX. She brings a wealth of experience from past Channel Enablement Manager and Business Development Executive positions at IBM and Avnet Technology Solutions where she worked with Product Managers to deploy numerous services solutions to their Partner channel. Her passion for working with and understanding the channel has been a critical success factor in her role as one of the Solution Architects for the SaaSMAX Commerce Platform. Laura is also a member of their legal team helping their Partners understand the terms and conditions of SaaSMAX Agreements.
She is passionate about helping businesses grow revenue by implementing effective marketing and sales enablement programs. Having worked at IBM for a number of years, Laura held positions in marketing, sales, operations, fulfillment, finance, and sales planning organizations and also has managerial experience. She brought her marketing skills to Avnet Technology Solutions, an IBM Distributor, helping them grow their Services business.
Her in depth knowledge and experience within these organizations helped her create a 360 vision on how best to enable the sales channels. Her enablement project plans encompass a myriad of tasks that consider issues potentially derailing a sale and she works within organizations to mimimize negative impacts.
She has a Bachelor of Science Degree in Business Administration from Boston University.